Sunday, March 4, 2012
Peter Jackson Senior Digital Media C.L.T & Production Coordinator, Hunter College
Sunday, February 26, 2012
TRANSMEDIA. WHAT IS IT?
TRANSMEDIA. WHAT IS IT?
A definition of transmedia is not easy to come by try looking it up in the dictionary. Now hold on before you go the computer to look it up. I want you to got to actual printed copy of the dictionary not use the online dictionary that some of us have gotten used to lately. A pain in the you know what maybe, but just do it just for fun. I’ll give you moment and to save us sometime I will go to online version of the dictionary and see if I can find a definition as well. What did you find, nothing me neither. But lets not let that stop us from finding out what this tranmedia thing is all about. Hold on a minute while I plug transmedia into a search engine. Hmm looks we have something here good ol wikipedia it defines transmedia as the following.
“Transmedia storytelling, also known as multi-platform storytelling, cross-platform storytelling, or transmedia narrative, is the technique of telling stories across multiple platforms and formats using current digital technologies. It is not to be confused with traditional cross-platform media franchises,[1] sequels or adaptations.”
Since wikipedia is not always seen as a scholarly resource of information I going to do some more digging. Give me a moment. Ok I found something we can use. It's from the creator of the NBC tv show "Heros" Tim Kring “Transmedia is a fancy word for a simple concept: telling stories across multiple platforms.”
Sound its just more the same from Mr. Kring which is a lot to wrap your head around. Perhaps a definition is not going to do it when defining transmeida lets think of something else. Maybe we should use an example of transmedia that would serve us better. For example the ABC’s drama “Castile” where the character of Richard Castile a very successful mystery/crime writer is paired with a New York City police detective Kate Beckett to solve crimes. (Mostly murders). In the show Richard is penning a book tilted “Night Heat” with the lead character Nikki Heat loosely and not so loosely inspired by Beckett. The real “Night Heat” book released by publisher Hyperion at the same time as the shows is airing with Richard Castile as the author. A second book is entitled “Naked Heat” released during the shows second season. All welded together moving the storyworld from tv show to the book and back again. The books are tied into the plot of the plot of the show and part of the storyworld of the show. There you have it an example of transmedia. Which in provides us with a definition. What’s that you sayi? You have some questions. Well shot.
What if I have seen the tv show but not read the novel I’m I going to be miss part of the story?
What about other forms of media?
Are they using social media as well?
Who else is using trans media?
Wouldn’t transmedia be good for marketing?
How do I learn more?
Whoa, slow down looks like you more questions than I can answer in single blog posting. But I will say that the answers to your questions are the challenges that tranemedia makers take to heart during the creative process. I guess the only way to continue this is to employ transmedia to perhaps answer your questions.
Work cited :
Jenka Gurfinkel, " Your Life Is A Transmedia Experience — Now With Pictures!"http://social-creature.com/.blog.Febuary,10,2012
Monday, December 13, 2010
BLOG ENTRY #4: ANIMATION
BLOG ENTRY #4: ANIMATION
What can I say about Flash animation?
For one thing Flash animation it is very labor and time intensive. Unlike shooting our videos for instance, which was more of a set up and go type of process. Animation takes a new attension to detail and some coaching as well to get from one step to the next. It made me think more about making some nesseary changes to improve workflow so I get from one step the next. That included the dreaded learning from trail and error, tral and errore process.
Which takes me to the learning curve which I think is the most intresting to me because Flash animation seems to take from every mediuam to create it's own world that can be as fexible as you need it to be. For instance with the video you are limited time and space to where can place the camera. Sometime limiting your shot choose. But with animation your camera can be anywhere, I mean literally anywhere. From the top of a building to the tip of someones finger or inside someones mind even. This can create dramatic effects to the animation. Opening up the possibilites to what you can do with the camera creatively. The ablitily to included interaction takes it to whole other level to me. Come on how many of us wanted to jump in to a cartoon when we were little kids? Able to be apart of that cartoon world where you an do anything that you imagation can dream up! Adding the interacation is almost like doing that! But overall thank god for Flash because I could not imagation sitting down and having to hand draw every picture for every little movemen. Flash it make the process that much easier.
Subscribe to:
Posts (Atom)
